How To Determine If Your CRM System Will Fail

How To Determine If Your CRM System Will Fail One of the primary reasons why many CRM systems fail is because of the quality of the data. Even if you are using a high end CRM system, your company will have no chance of success if it is processing data that is incorrect or faulty. Fortunately, data quality is one of the easiest problems to fix, if you catch it at the beginning instead of the end. A CRM system can only be as good as the information that it… Read More

How To Combine the Power of CRM With Surveys

How To Combine the Power of CRM With Surveys As the global business market becomes more competitive, many companies realize that they must retain their existing customers. No matter how much money a company has, it cannot remain competitive if it does not place an emphasis on Customer relationship management. To maintain a strong relationship with their customers, a company must know what they want. The best way to find this information is through the use of customer surveys. Customer surveys have become so important that a number of companies… Read More